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Keep Leads Coming to Make Money Long Term

If you’re a Virtual Assistant, you know that the one thing that is your lifeblood, the one thing that keeps your income steady, is a finding clients.Even if you have a full client load today, that could change so it’s good to  keep marketing continuously. Even if you have to turn someone down, you can save that lead and contact them anytime you have an opening.

Luckily, there are several ways to keep a steady stream of leads coming in through your door.

Here are just a few:

1. Advertise in Ezines. There are online newsletters everywhere that accept advertising. The key here is to purchase advertising in publications that reach your target market and to create your ad to showcase your expertise. Don’t try to be everything to everyone or you won’t attract clients.

Ad Example of what Not to Do: “Hire me to lighten your workload. I can do everything that you don’t want to do. Let’s talk!”

Ad Example of what works: Are you ready to get more leads to your business? I will handle your ezine advertising campaign for you. No more searching for targeted ezines, no more writing and tracking your ads. I’ll handle it all it all. My clients experience a boost in subscribers after I complete my ezine advertising campaigns that will pay for my services. Check out my website for testimonials and free tips.

2. Write and Submit Articles. The key here is to stay on topic. Don’t write and submit articles about health or pet care. Present a problem your target market is experiencing in your article and solve it. Make sure your author bio is very compelling to attract potential clients.

3. Network where *successful* people hang out. A huge mistake that VA’s make is to hand out on forums where there are other people struggling to make money. Instead, join a membership site for your target market and you’ll find yourself in the inner circle. You should also join groups and forums that consist of your target audience and not just other VAs.

4. Join One of the easiest ways to get your name in front of business owners looking for help is to advertise on Again, it is crucial that you list your specialty in order to stand out from the other providers. But, if you can find a problem that business owners face, and offer to handle it for them, you’ll attract loyal clients who will continue to work with you.

How do you keep leads coming in to keep your business busy? Let me know.

About Stephanie Watson

Mom | Wife | Virtual Assistant | Content Strategist
Stephanie has been working from home for over 20 years as a virtual assistant, template bender, and content writer. She's currently transitioning to business coach. You can learn more about her at her website

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